Nowadays, the mobile games market is totally flooded with millions of projects, and new ones are getting released every day. In this situation and with this competition level, it is tough to achieve success and find your audience only through organic traffic.

That's why User Acquisition is essential in mobile games right now. 
 
In this article at MCV Develop, AppQuantum's UA managers reveal the details of the paid user acquisition cycle for a mobile game. Join us and learn more about mobile games marketing here.